Every destination has its own unique identity. Every individual has a story worth telling. And every photograph serves as a bridge, bringing those stories and values closer to the public.
With the aspiration of showcasing Da Nang’s beauty through the art of photography, the Danang Tourism Promotion Center, in collaboration with the Photography and Photographic Applications Cooperative (PPAC), is organizing Photo Trip 2026 – “Return to Origins”, taking place from 1 to 4 July 2026.
The program brings together photographers from across Vietnam, including many award-winning artists whose works have been recognized both nationally and internationally, with exhibitions held in Vietnam and around the world. While each photographer brings a distinctive artistic style, they share a common passion for capturing authentic moments and telling Da Nang’s story through heartfelt visual narratives.
A highlight of Photo Trip 2026 is the participation of the true “storytellers” of Da Nang—traditional artisans, hardworking local people, and individuals who embody the spirit of Vietnamese culture. Each participant carries a unique story and takes an active role in every creative setting, authentically recreating traditional crafts, everyday labor, and the rhythms of daily life that have been preserved through generations.
More than simply subjects in front of the camera, they represent living pieces of local memory, culture, and identity. It is this harmony between those who tell the stories and those who preserve them through photography that will inspire powerful images—photographs that not only capture beautiful moments but also convey the stories of Da Nang’s people, culture, and enduring heritage.
Through photographic journeys to iconic destinations and culturally significant spaces, the program aims to present a fresh perspective on Da Nang—not only as a city of pristine beaches, iconic bridges, and modern resorts, but also as a place where traditional craft villages continue to thrive, cultural values are carefully preserved, and ordinary people quietly shape the city’s story every day.
Each photograph created throughout the journey will become a visual ambassador, helping introduce Da Nang to domestic and international audiences through the most universal and compelling language of all—the language of emotion.
Photo Trip 2026 – Return to Origins is more than a photographic journey to capture the beauty of a destination; it is an opportunity to preserve the stories that define the identity of Da Nang and its people. It also serves as a meaningful bridge between art and culture, promoting a city rich in heritage, authenticity, and inspiration to friends and visitors from around the world.
DANANG TOURISM PROMOTION CENTER
