The world’s leading travel platform Tripadvisor has officially announced the Travelers’ Choice Best of the Best Destinations 2026, honoring the most outstanding destinations worldwide based on travelers’ votes. Among them, Hoi An (Da Nang) proudly ranks 7th among Asia’s Best Destinations for 2026, reaffirming its enduring appeal on the regional tourism map.
Travelers’ Choice Best of the Best – Rankings shaped by real travel experiences
Travelers’ Choice Best of the Best is regarded as one of the most prestigious and influential travel rankings globally. Unlike awards based on expert opinions or promotional campaigns, this distinction is derived entirely from millions of authentic reviews, ratings, and experiences shared by travelers worldwide on Tripadvisor over a 12-month period.
According to Tripadvisor, less than 1% of all destinations globally earn the “Best of the Best” title each year, reflecting the award’s highly selective criteria. Being ranked among the leaders is a strong testament to a destination’s consistently high-quality services, memorable experiences, and strong emotional connection with visitors.
Hoi An – Where heritage becomes a traveler-loved experience
Hoi An’s position among Asia’s Top 7 Best Destinations in 2026 highlights the lasting charm of a heritage town where culture, history, and local life intertwine. Beyond its iconic ancient houses, lantern-lit streets, and the Hoai River, Hoi An captivates visitors through community-based experiences, cultural depth, and a sense of authenticity that resonates long after the journey ends.
Within Da Nang’s expanded destination landscape, Hoi An plays a vital role as a heritage touchpoint, offering travelers meaningful connections with place, people, and enduring cultural values.
Vietnam continues to shine on the global tourism map
Alongside Hoi An, Hanoi is also featured in the Top 10 Best Destinations in the World for 2026, according to Tripadvisor’s Travelers’ Choice Best of the Best rankings. This recognition further reinforces Vietnam’s growing reputation as a destination rich in culture, diverse in experiences, and increasingly favored by international travelers.
A strong milestone for Da Nang’s destination positioning
Hoi An’s recognition in the Travelers’ Choice Best of the Best Destinations 2026 is not only a proud achievement for the destination itself, but also a meaningful contribution to shaping Da Nang as a multi-layered tourism destination—where modern urban life, natural landscapes, and heritage values come together to create emotionally rich journeys.
As global travelers increasingly seek authentic experiences and deeper connections, acknowledgements from the international travel community stand as the most credible affirmation of Hoi An and Da Nang’s sustainable appeal on the Asian and global tourism stage.
DANANG TOURISM PROMOTION CENTER
Source: Tripadvisor – Travelers’ Choice Best of the Best Destinations 2026: https://www.tripadvisor.com/TravelersChoice-Destinations-cTop-g2
Photo: Trần Đức Tài
