Hoi An Memories Land features distinctive zones: Hoi An Memories Resort & Spa, Shophouses, the Hoi An Impression Theme Park, and the world-class Hoi An Memories Show.

Hoi An Memories Land is a tourism–resort–cultural complex adjacent to, and inseparable from, Hoi An Ancient Town, pioneering the cultural tourism trend in Vietnam. It creates a green tourism space and, together with the local community, strives toward a sustainable cultural tourism ecosystem.
The Hoi An Memories Show recreates 400 years of Hoi An’s ups and downs, with five impressive acts performed by nearly 500 professional actors on a 25,000 m² stage set in the middle of the Hoai River.



Vietnam’s first cultural theme park – Hoi An Impression – showcases diversity in architecture and art, reflecting the life of a bustling international trading port.

Hoi An Memories Resort & Spa – the first to establish a new definition of the art of hospitality – was honored by the World Travel Awards as the “Asia’s Leading Entertainment Resort.” In 2022, Hoi An Memories Land was recognized by the World Travel Awards – known as the “Oscars of the travel industry” – as the “World’s Leading Entertainment Destination.”
LOCATION

Nestled on the romantic Hoai River, Hoi An Memories Land lies adjacent to the Ancient Town, making visitors’ journeys of exploration more convenient. From here, it takes just a 10-minute walk or a 5-minute bike ride to reach Hoi An Ancient Town. In particular, by car, visitors can reach Da Nang International Airport in 40 minutes and An Bang or Cua Dai beaches in only 15 minutes. With its exceptional connectivity to renowned tourist attractions, Hoi An Memories Land is truly an unmissable destination when visiting the Ancient Town.
VISION – MISSION OF HOI AN MEMORIES LAND
With core values of happiness – experience – creativity – unity – and convenience, Hoi An Memories Land is built on the key mission of becoming a pioneer in breathing life into cultural and historical values within the field of entertainment. Its purpose is to preserve invaluable cultural and historical assets for the Vietnamese people, promote Vietnam’s culture and tourism, and contribute to the development of the cultural tourism industry in Vietnam.
Hoi An Memories Land comprises three distinctive zones: Hoi An Memories Resort & Spa, the Hoi An Impression Theme Park, and the world-class Hoi An Memories Show.

HOI AN MEMORIES RESORT & SPA
Hoi An Memories Resort & Spa is located on an islet within the enchanting Hoi An Ancient Town, blending harmoniously with the yellow-walled heritage houses, streets illuminated by shimmering lanterns, and the cultural and historical values of this UNESCO World Heritage site.

Embraced in seclusion by the graceful and tranquil Hoai River, Hoi An Memories Resort & Spa features 102 rooms and villas with picturesque river views. From here, guests can easily access Hoi An Ancient Town and immerse themselves in the rhythm of this heritage land through its architecture, landscapes, and unique cultural experiences.
Blending traditional and modern architecture, Hoi An Memories Resort & Spa is a true masterpiece that reflects the essence of Hoi An’s heritage. The resort stands out with its Asian-inspired rooms combined with open, airy spaces. Every design detail is meticulously crafted, offering guests a luxurious retreat and absolute relaxation.




HOI AN IMPRESSION THEME PARK
Hoi An Impression Theme Park is a unique cultural and entertainment destination in Vietnam, located on Hen Islet, adjacent to Hoi An Ancient Town. Spanning 25 hectares, the park recreates the architectural spaces, cultural life, and trading activities of Hoi An residents across different historical periods.
The most prominent highlight is the Hoi An Memories Show – a large-scale outdoor performance featuring more than 500 actors. Starting at 8:00 PM, the show takes audiences on a journey back in time to explore the glorious chapters of Hoi An’s history through captivating performing arts.
In addition, the park skillfully reconstructs many ancient architectural works over 200 years old, based on historical documents and old drawings. These structures reflect the distinct styles of Cham, French, and Vietnamese architecture, with notable examples including the Cham communal house, the French church, traditional Vietnamese houses, and many others.
In addition, the park is also hailed as a culinary paradise, bringing together a wide variety of signature Vietnamese regional dishes as well as international cuisine, all prepared with the freshest ingredients.
Exploring Hoi An Impression Theme Park, visitors will have the opportunity to delve into cultural depth, enjoy the arts, and savor diverse cuisine within a unique setting. This is an unmissable destination in Hoi An, bridging the past and the present, and offering truly memorable experiences.




WORLD-CLASS PERFORMANCE – THE HOI AN MEMORIES SHOW
Reenacting 400 years of Hoi An’s history, the Hoi An Memories Show has been internationally recognized and has received numerous prestigious awards:
- Vietnam Guinness Record: The largest real-life outdoor art performance in Vietnam (with a performance space covering 25,000 m². The stage features iconic architectural structures of Hoi An, boats, waterways, along with a state-of-the-art sound and lighting system).
- According to Reuters: Praised as “the most beautiful in the world” and “the most spectacular to watch.”
- The Guide Awards 2019: Recognized as the real-life art performance with the greatest cultural and historical value in Vietnam.
- Leading Historical Spectacle Show 2019: Honoring the performance as an elaborate and meaningful real-life spectacle.
- Screened at Times Square, New York, USA, the show was also covered by Reuters reporters and more than 220 media outlets from the United States, Japan, South Korea, India, China, and Singapore, spreading its acclaim worldwide.
- Tripadvisor Traveller’s Choice Award 2020: Honoring it as one of the most impressive destinations worldwide.
DANANG TOURISM PROMOTION CENTER