According to IAGTO, with six months still to go to the 6th annual Asia Golf Tourism Convention (AGTC), the event this week received its 200th registration from international golf tour operators.
Established in 2012 by IAGTO (International Association of Golf Tour Operators) as an annual networking event for its Asia Pacific members, ACTC has now become pivotal for IAGTO golf tour operators across the globe looking to extend their product and expand sales to golf destinations throughout the region. Approximately 70% of the attending golf tour operators or ‘buyers’ will be from Asia Pacific markets.
Branded “AGTC on the Beach”, the 2017 Convention heads to the award-winning golf and beach destination of Danang, in central Vietnam, next May having previously been staged in Malaysia capital Kuala Lumpur, Thailand beach resort Pattaya, China’s Hainan Island, Indonesia capital Jakarta and, this year, Chiang Mai in northern Thailand.
Speaking in Danang this week, IAGTO Chief Executive Peter Walton said: “To have 200 of our member golf tour operators signed up to attend next year’s event so early is a clear indication of both the value of the event to tour operators and the appeal of Danang as a golf destination. Despite currently having only four golf courses, all are world class, offer great value and welcome visiting golfers. This demonstrates the importance of clusters of ‘export ready’ golf courses to the success of aspiring golf destinations.”
Walton added: “Our AGTC event is open to our member golf resorts, golf courses, hotels and other golf tourism suppliers from Asia, Australasia, the Indian Ocean and the Gulf States, where they get to meet with IAGTO golf tour operators from over 35 countries. The growth rate of golf holiday sales to and within Asia by IAGTO operators has been running at around 10% per year since 2013, so we will not be surprised if attendance at AGTC 2017 tops 600 delegates, all of whom will be looking to take advantage of a dual expansion of sales and destinations.”
AGTC 2017 is supported by Danang Tourism, Furama Resort, Sungroup, Premier Village, Novotel Danang, Vietnam Airlines, Ba Na Hills Golf Club, Montgomerie Links Golf Club and Laguna Golf Lang Co along with a raft of hotels and Vietnamese inbound golf operators.