Entering 2026, Da Nang’s tourism sector continues to reinvent itself with a wide range of new products, services, and experiential events rich in cultural depth, creativity, and emotion. From key tourist areas and attractions to museums, heritage spaces, and entertainment complexes, the city offers visitors fresh and distinctive journeys of discovery—where every trip unfolds into a truly memorable experience.
1. SUN WORLD BA NA HILLS
Location: Ba Na Commune
Opening hours: 8:00 AM – 10:00 PM
At Sun World Ba Na Hills, 2026 marks the debut of the Eric Kayser French Bakery, offering visitors a refined taste of French culinary artistry amid the mountain landscape. In September 2026, the destination will further expand with a large-scale hotel complex, enhancing premium resort experiences atop Mount Chua and elevating Ba Na Hills as a leading mountain retreat in Da Nang.
2.2. HOI AN MEMORIES LAND
Address: 200 Nguyen Tri Phuong Street, Hoi An Ward
Opening hours: 4:00 PM – 9:00 PM
Park entrance fee: VND 100,000
Hoi An Memories Land presents a large-scale lantern performance series themed “Chau An Thuyen – A Heritage Tapestry” (from February 17 to April 30, 2026). Designed on a weekly basis, the program features a diverse range of highlights: the Three-Region Tet Festival (February 17 – March 1, 2026); the Phoenix Drone Show, staged for the first time in Vietnam (March 2 – March 9, 2026); a sequence of art performances, exhibitions, and workshops themed around “Silk” (March 10 – March 23, 2026); activities dedicated to “Ceramics & Tea” (March 24 – April 13, 2026); and the release of sky lanterns or floating lanterns to wish for peace and good fortune (April 14 – April 30, 2026).
More than a visually striking festival, the series unfolds as a cultural, artistic, and heritage journey—where tradition is re-imagined and retold through the language of contemporary creativity.
3. THE HERITAGE SHOW
Address: 02 Vu Van Dung Street, Son Tra Ward
Show schedule: 5:00 PM – 6:00 PM; 7:45 PM – 8:45 PM
Ticket prices : Children (over 1.2 m): International visitors: VND 350,000; Vietnamese visitors: VND 250,000; Adults: International visitors: VND 550,000; Vietnamese visitors: VND 450,000
THE HERITAGE SHOW is a new artistic performance that blends contemporary stagecraft with traditional cultural values, inviting visitors on a heritage journey through Hue – Hoi An – My Son expressed through the language of music, dance, and interactive theatre. Over 60 minutes, the show vividly recreates the solemn elegance of Royal Court Music, the mysterious dances of Cham culture, and the vibrant atmosphere of Hoi An’s trading past, forming an emotionally rich panorama of Central Vietnam’s cultural, historical, and artistic essence.
Created by a dynamic team of young artists, THE HERITAGE SHOW delivers fresh and profound emotions, enriching Da Nang’s cultural tourism offerings while serving as a meaningful bridge that connects Vietnamese heritage with international audiences.
4. DANANG DOLPHINARIUM
Address: Thien Duong Co Co Themed Entertainment Park, Dien Ban Dong Ward
Show times: 3:00 PM and 8:00 PM
Show ticket price: VND 350,000
Embracing the vibrant rhythm of the coastal city, Danang Dolphinarium introduces a fresh, youthful, and energetic entertainment destination. Its highlight is the “Dance of the Ocean” show—the first dolphin and sea lion performance in Da Nang. Lasting approximately 35–40 minutes, the show features lively and engaging performances that harmoniously combine art, nature, and educational elements, making it an enjoyable experience for visitors of all ages.
5. DANANG MIKAZUKI JAPANESE RESORTS & SPA
Address: Xuan Thieu Tourist Area, Nguyen Tat Thanh Street, Hai Van Ward
Meanwhile, Danang Mikazuki Japanese Resort & Spa is expected to introduce a new villa product in June 2026, catering to the growing demand for high-end resort experiences seamlessly combined with authentic Japanese cultural elements.
6. HOI AN ANCIENT TOWN
At Hoi An Ancient Town, a series of new cultural tourism products will be introduced, including the night tour “Journey Back Through Memories” at the Hoi An Prison relic; the Vietnam–France Art Street along Phan Boi Chau Street; the Da Nang International Lantern Festival 2026; Hoi An Creative Week – Da Nang 2026; and the 22nd Hoi An – Japan Cultural Exchange, alongside hands-on tours featuring traditional crafts and folk arts. Together, these activities breathe new life into the heritage space, enriching visitors’ experiences while celebrating the living spirit of Hoi An’s cultural legacy.
7. MY SON SANCTUARY
Address: My Son Hamlet, Thu Bon Commune
Opening hours: 6:00 AM – 5:00 PM
Entrance fees: International visitors: VND 150,000; Vietnamese visitors: VND 100,000
At My Son Sanctuary, performance programs continue to be refreshed through a combination of daily shows and thematic productions such as “Colors of Heritage” during the April 30 – May 1 holiday, “Echoes of My Son” held in the middle of each month, and “My Son – Night of the Legends”, specially commissioned by travel companies and tour groups. These programs offer artistic and emotionally rich perspectives on Cham cultural heritage, enhancing visitors’ appreciation of this iconic heritage site.
8. DA NANG MUSEUM
Address: 31 Tran Phu Street, Hai Chau Ward
Opening hours: 8:00 AM – 5:00 PM
Entrance fees:
- Free admission for Vietnamese citizens with disabilities and beneficiaries of preferential policies, children under 16 years old and school pupils, senior citizens, and diplomatic visitors
- International and Vietnamese visitors: VND 50,000
- Da Nang permanent residents and students: VND 20,000
In 2026, Da Nang Museum becomes a vibrant hub for a diverse series of cultural activities and exhibitions. The journey begins with the photo exhibition “Vietnam at the Crossroads”, in collaboration with the French Embassy (January), followed by the Tet Holiday Market at 42 Bach Dang Street, evoking the atmosphere of traditional spring festivities (February). Highlights continue with an exhibition commemorating the 100th anniversary of Phan Chau Trinh’s passing (March); three artistic programs and installation exhibition spaces within the museum grounds (April); the science and technology exhibition “UMI – Universe – Humanity – Intelligence” (May); the exhibition “Agent Orange – Conscience and Justice” (July); and concludes with the Da Nang Cultural Heritage Festival 2026 (November). Together, these events create a continuous, in-depth, and emotionally engaging cultural experience throughout the year.
9. DA NANG FINE ARTS MUSEUM
Address: 78 Le Duan Street, Hai Chau Ward
Opening hours: 8:00 AM – 5:00 PM
Entrance fees:
- Free admission for school pupils and Vietnamese visitors aged over 60
- International and Vietnamese visitors: VND 20,000
- Vietnamese students: VND 10,000
In 2026, Da Nang Fine Arts Museum presents a dynamic program of exhibitions and art activities. Highlights include the exhibition “The Horse in the Works of Le Ba Dang”, welcoming the Lunar New Year of Binh Ngo 2026 (January); the art experience program “Joyful Spring – Binh Ngo” during the Lunar New Year (February); the exhibition “Colors of Quang Land”, celebrating the 51st anniversary of the Liberation of Da Nang and the 51st anniversary of the Liberation of the South and National Reunification (March); a recycled art exhibition and the “Fine Arts Festival” in celebration of International Museum Day (May 18) (May); the recurring “Art Day” program featuring artist introductions, artist talks, hands-on art experiences, and portrait sketching (held every two months, starting from Quarter 2 of 2026); and a festive “Merry Christmas – Welcome 2027” check-in space open to the public (December).
10. DA NANG MUSEUM – BRANCH 2
Address: 281 Phan Boi Chau Street, Ban Thach Ward
Opening hours: 8:00 AM – 5:00 PM
Entrance fee: Free admission
In 2026, Da Nang Museum – Branch 2 will host the thematic exhibition “Celebrating the Party, Welcoming Spring”, featuring two sections: “Horse Imagery on Selected Museum Artifacts” and “Home and Rice Fields – Traditional Ways of Life” (January). The museum will also organize experiential programs titled “People and the Cultural Identity of Quang Land”, highlighting traditional crafts such as bánh ít lá gai, glutinous rice figurines (to he), rice paper making, and Thanh Ha pottery, scheduled in Quarter 1 of 2026 (January to March), Quarter 3 of 2026, and Quarter 4 of 2026.
At the same time, the city continues to upgrade key cultural institutions and tourism infrastructure, including the Cham Sculpture Museum, Trung Vuong Theatre, and 29/3 Park, while supporting the operation of large-scale accommodation and commercial projects—further completing Da Nang’s modern tourism ecosystem.
With the introduction of these new tourism products, Da Nang in 2026 is not only a familiar resort destination but also a vibrant space for cultural experiences, creativity, and festivals. These “new breezes” promise domestic and international visitors distinctive, emotionally rich, and inspiring journeys when exploring the city by the Han River.
DANANG TOURISM PROMOTION CENTER
