Beyond its pristine beaches, natural landscapes, and heritage destinations, the journey of discovering Da Nang also unfolds through immersive multi-sensory cultural experiences in emotionally rich artistic spaces—where music, light, stage movements, and cultural stories are conveyed through diverse creative forms, allowing visitors to connect with the depth of Central Vietnam’s people, identity, and memories.
Amid the rhythm of modern life, art offers gentle moments of reflection, enabling visitors to connect with local culture in the most natural way. From large-scale outdoor performances along the Hoai River to folk melodies, Bai Choi performances, and the sounds of traditional musical instruments resonating through heritage spaces, each program reveals a unique cultural perspective—both intimate and deeply moving.
Here, tradition and modernity are not separated but flow together seamlessly. Stories of ancient trading ports, riverside communities, spiritual beliefs, and the beauty of Vietnamese people are retold through vibrant theatrical languages, allowing heritage not only to be observed but also to be felt through genuine emotions.
HOI AN MEMORIES LAND OUTDOOR PERFORMANCE
Hoi An Memories opens up an outdoor performance space along the riverside, where the story of more than 400 years of the ancient trading port is told through light, music, and movement.
More than just a performance, it is a journey into memory—where the past gradually emerges through layers of emotion, allowing audiences to pause, connect with the flow of culture, and discover a unique sense of tranquility within an artistic setting.
Hoi An Memories continues to be an experience not to be missed this season. With its upgraded version introduced in 2025, the outdoor performance recreates the history and identity of Hoi An through lighting technology, 3D mapping, and large-scale performing arts, immersing audiences in the flow of more than four centuries of Hoi An Ancient Town.
Before the main performance begins, visitors can arrive early to explore Hoi An Impression Theme Park, featuring more than 20 traditional artistic mini-shows. Vibrant glimpses of Vietnamese culture come to life through performances such as The World of Hoi An, The Silk Queen, Lord Nguyen’s Recruitment Ceremony, and Princess Ngoc Hoa’s Wedding, inviting audiences to step into the flow of history through engaging and accessible storytelling.
Address: Hoi An Impression Theme Park, Hoi An Ward, Da Nang City.
Schedule:
– Hoi An Memories Outdoor Performance: 20:00 daily (except Tuesdays)
– Mini-shows: 17:00 – 19:00 daily.
TEH DAR SHOW
Teh Dar is an internationally acclaimed contemporary circus performance that combines the cultures of Vietnam’s Central Highlands ethnic communities with modern theatrical language. Utilizing bamboo as a primary artistic material, live tribal music, and powerful physical movement, the show explores themes of community, labor, and harmony with nature.
With very little dialogue, Teh Dar tells its story through rhythm and movement, creating an experience that is natural and accessible to all audiences. Its raw energy, pulsating beats, and highly expressive physical language not only recreate indigenous life but also invite audiences to connect with deeper layers of culture and emotion.
Address: 01A Nguyen Phuc Chu Street, Hoi An Ward, Da Nang City.
Schedule: 18:00 daily (except Mondays and Fridays).
THE HERITAGE SHOW
The Heritage Show offers a distinctive way of experiencing heritage—where folk songs, traditional dances, and the spirit of Central Vietnam’s festivals are retold through an emotionally rich contemporary theatrical language. Rather than illustrating history in a conventional way, the program guides audiences on a cultural journey across three heritage regions: Hue – Champa – Hoi An, through movements delicately distilled from ritual life and community traditions.
Each segment is a cultural snapshot where past and present meet through a gentle and profound narrative rhythm. Without extravagance or spectacle, The Heritage Show chooses a quieter approach—allowing heritage to be experienced through sound, movement, and space, close enough to resonate emotionally and deep enough to remain in memory.
For those seeking a refined and meaningful cultural experience during their journey in Da Nang, The Heritage Show is well worth dedicating an entire evening to.
Address: 02 Vu Van Dung Street, Son Tra Ward.
Schedule: 17:00 – 18:00 | 19:45 – 20:45.
AO DAI SHOW
Honouring the ao dai – Vietnam’s iconic national costume, the Ao Dai Show combines fashion, dance, and cultural storytelling. Through artistic staging and the evolution of costume designs, the performance recreates the journey of the ao dai through different historical periods – from the elegance of royal court attire to its modern and feminine expression.
The show celebrates elegance, identity, and cultural continuity, offering a refined cultural experience that resonates easily with international audiences.
Address: 1A Tran Van Dan Street, Ngu Hanh Son Ward, Da Nang City.
Schedule: 17:00 | 19:45 daily.
CHARMING DA NANG SHOW
Charming Da Nang Show is a contemporary artistic performance portraying the identity of the city through dance, music, and visual storytelling. Inspired by the sea, mountains, heritage, and the rhythm of modern urban life, the show presents a multifaceted portrait of contemporary Da Nang.
The combination of traditional cultural elements, modern choreography, and stage technology makes the performance both accessible and expressive—an ideal choice for visitors seeking a culturally enriching evening experience.
Address: 02 Cach Mang Thang 8 Street, Hoa Cuong Ward, Da Nang City.
Schedule: 17:00 – 18:00 | 19:30 – 20:30.
ARTISTIC PERFORMANCES AT VINWONDERS NAM HOI AN
At VinWonders Nam Hoi An, artistic performances are thoughtfully designed to blend traditional culture, folk arts, and modern performance technology, creating an emotionally engaging journey for visitors. More than entertainment activities, these performances offer a space where Vietnamese cultural life is recreated through music, outdoor spectacles, lighting, and multimedia performing arts.
A highlight of the program lineup is the outdoor spectacle “Ve Ben” (Returning to the Wharf), which recreates riverside life and Vietnamese folk culture through theatrical performance. Visitors can also enjoy traditional performances such as Quan Ho folk singing, Chau Van singing, Then singing, folk songs from the three regions of Vietnam, and traditional instrumental concerts at Folk Culture Island. In the evening, guests can experience the 3D Mapping show “Luoc Viet Su Ky” (Chronicles of Vietnamese History), combining modern lighting technology with the vibrant Water Music Show at VinWonders Nam Hoi An.
Location: VinWonders Nam Hoi An, Vo Chi Cong Road, Thang An Commune.
Highlighted Performance Schedule:
- “Ve Ben”: 10:30 – 11:00 daily
- Quan Ho Folk Singing: 14:15 – 14:45 daily
- Chau Van & Then Singing: 15:00 – 15:20 daily
- “Melodies by the River”: 16:15 – 17:00 daily
- 3D Mapping “Luoc Viet Su Ky”: 18:30 – 18:45 (Saturdays & Sundays)
- Water Music Show: 18:50 – 19:10 (Saturdays & Sundays)
ARTISTIC PERFORMANCES AT SUN WORLD BA NA HILLS
Beyond its distinctive European-inspired architecture atop the mountains, Sun World Ba Na Hills also offers a series of modern artistic performances that combine music, dance, interactive entertainment, and a festive atmosphere. These programs are staged as “open-air theatres” within plazas and festival streets, contributing to an emotionally rich experience for visitors exploring Ba Na Hills after dark.
Highlights include the “After Glow” Cabaret Show, featuring contemporary performances inspired by European royal banquets; “Happy Fair,” which recreates the vibrant atmosphere of a carnival and festive marketplace through music, interactive performances, and street dances; and “Solar Warriors” – an energetic Malambo drum performance that combines powerful choreography with dynamic stage effects.
Location: Sun World Ba Na Hills, Hoa Vang Commune.
Highlighted Performance Schedule:
“After Glow”: 18:30 – 19:00 daily (except Tuesdays)
“Happy Fair”: 02 performances daily at Beer Plaza (except Tuesdays)
“Solar Warriors”: 02 performances daily at Hoi Tu Square (except Wednesdays)
“DANCE OF THE GREAT FOREST” SHOW
At Dong Giang Heaven Gate, “Dance of the Great Forest” presents an artistic space rich in Co Tu cultural identity amidst the majestic Truong Son Mountains. The performance combines music, dance, lighting, and theatrical arts to recreate the life, festivals, beliefs, and community spirit of the Co Tu people.
One of the most distinctive highlights of the show is the traditional “Tung Tung Da Da” dance – a cultural heritage deeply associated with important Co Tu celebrations such as harvest festivals, village founding ceremonies, and community gatherings.
Performed by local artisans, accompanied by gong music, traditional instruments, and a stage setting that reflects the cultural character of the highlands, the show offers visitors a deeply emotional experience while exploring Dong Giang Heaven Gate.
Location: Co Tu Cultural Village Stage, Dong Giang Heaven Gate Ecotourism Area.
Schedule: 20:00 daily.
“OCEAN DANCE” DOLPHIN SHOW
Adding to the vibrant atmosphere of the coastal city, Danang Dolphinarium introduces a fresh, youthful, and energetic entertainment destination. The highlight is the “Ocean Dance” Show – the first dolphin and sea lion performance in Da Nang. Lasting approximately 35–40 minutes, the show features lively performances that harmoniously combine art, nature, and education, making it suitable for visitors of all ages.
Address: Co Co Paradise Entertainment Theme Park, Dien Ban Dong Ward.
Schedule: 15:00 and 20:00 daily.
CHAM ARTISTIC PERFORMANCES AT MY SON SANCTUARY
Amid the ancient and sacred temple towers of My Son Sanctuary, Cham culture comes to life through graceful Apsara dances, traditional music, and rituals deeply rooted in Champa heritage. More than simply a performance, it is a journey of experiencing heritage through sound, movement, and an atmosphere rich in emotional depth.
The combination of ancient architecture, performing arts, and traditional musical instruments creates a distinctive cultural experience for visitors exploring Central Vietnam.
Location and Schedule: My Son Sanctuary, Thu Bon Commune.
At the Performance House:
09:45 | 10:30 | 11:15 | 14:00 | 16:00 daily
At the foot of Temple Group G:
09:00 | 14:45 daily
In addition, the Cham Folk Singing Performance takes place every Monday, Wednesday, and Friday at 09:00 and 14:45 in the Lotus Pond area. The “Echoes of My Son” cultural program is held on the 15th day of each lunar month in the BCD area.
BAI CHOI ART PERFORMANCES IN HOI AN
Within the charming setting of Hoi An Ancient Town, the distinctive calls of Bai Choi resonate naturally as part of a cultural rhythm that has endured through generations in Central Vietnam. More than a traditional folk art form, Bai Choi offers visitors an engaging cultural experience where music, poetry, acting, and improvisation blend together in an emotional community setting.
Photo: Visit Hoi An
Joyful, witty, and at times deeply reflective melodies are performed alongside drums, clappers, and familiar folk rhythms, creating an artistic atmosphere that is both lively and rich in cultural identity. It is precisely this authenticity and close interaction with audiences that make Bai Choi an unmissable cultural experience when exploring Hoi An.
Address: An Hoi Roundabout (Intersection of Bach Dang Street and Nguyen Thai Hoc Street, Hoi An Ancient Town)
Schedule: 19:00 daily.
TRADITIONAL ART PERFORMANCES IN HOI AN
Amid the historic atmosphere of Hoi An Ancient Town, traditional artistic programs are presented through folk music, folk songs, traditional dances, and theatrical performances that embody the cultural identity of Central Vietnam. Highlights include Bai Choi singing, Quang Nam folk songs, Central Vietnamese folk melodies, traditional dances, concerts of traditional musical instruments.
Performances featuring the monochord zither (dan bau), bamboo flute, gongs, drums, and traditional dances such as the Water-Carrying Dance and Offering Dance create an artistic space rich in the cultural colours of Hoi An and Central Vietnam.
The combination of performing arts, traditional musical instruments, and historic architecture creates a distinctive cultural experience for visitors exploring Hoi An.
Address: Hoai River Square – No. 01 Cao Hong Lanh Street, Hoi An Ward (2nd Floor Auditorium).
Schedule: 10:15 | 15:15 | 16:15 daily.
“THE HERITAGE ROAD” PROGRAM AT DA NANG INTERNATIONAL TERMINAL T2
Located within Da Nang International Terminal T2, “The Heritage Road” artistic program offers visitors a unique cultural experience before departure. More than a performance activity, it serves as a cultural touchpoint introducing the beauty of Central Vietnam’s heritage through music, dance, and traditional performing arts.
Featured performances include the Apsara dance “Sparkling Ancient Towers,” the Hoi An Lantern Dance “A Festive Night in Hoi An Ancient Town,” traditional instrumental concerts, Hue Royal Court Music, Classical Vietnamese Opera (Tuong), and various folk art forms representative of Central Vietnam. The combination of traditional sounds, elaborate costumes, and a modern stage setting creates a memorable cultural experience for international visitors arriving in and departing from Da Nang.
Address: International Departure Restricted Area – Da Nang International Terminal T2.
Schedule: 22:00 – 23:00 every Monday and Tuesday, or according to AHT’s operational schedule.
As the city lights begin to illuminate the evening, Da Nang’s artistic spaces reveal a different rhythm of life—one where visitors can linger a little longer amidst music, light, and cultural stories brought to life on stage.
Perhaps it is the lingering emotion of an outdoor spectacle along the Hoai River, the resonant calls of Bai Choi in the ancient town, or the expressive movements of a contemporary performance. Each program leaves behind its own unique memory, ensuring that a journey through Central Vietnam is remembered not only through destinations, but also through emotions that are difficult to put into words.
Amid the flow of modern life, art quietly preserves the cultural soul of this land—transforming every journey to Da Nang into not only a voyage of discovery, but also a journey of feeling, connection, and remembrance.
DANANG TOURISM PROMOTION CENTER
