Community based tourism development in Tho Quang – Man Thai area


With the aim to expand and diversify tourism products of Da Nang city, within the last few years, many projects to develop Community based tourism have been researched and implemented in areas with favorable natural conditions based on the needs of domestic and international visitors.

After formulating and effectively conducting a project to develop a community based tourism model in Ta Lang – Gian Bi village, Hoa Bac commune, Hoa Vang district, in November 2019, the City People’s Committee issued a decision approving Project on developing community-based tourism at Tho Quang – Man Thai beach, Son Tra district, consisting of 03 phases (9/2019 – 4/2020, 5/2020 – 12/2022, 01/2022 – 12/2023).

Phat Trien Du Lich Cong Dong Tai Khu Vuc Tho Quang Man Thai
Ảnh: Kim Liên

Taking experience from developing community-based tourism at destinations such as Boracay (Philippines), Bali (Indonesia) and the model of sailing service cooperative in Ha Long Bay – Quang Ninh …, the project makers have analyzed and assessed conditions on natural, socio-economic factors, infrastructure, transportation and tourism space … to establish tourism development areas at Tho Quang – Man Thai beach. Located on the tourist route to visit Son Tra peninsula, Tho Quang – Man Thai Beach is also the home of traditional fishery villages suitable for developing community-based tourism while religious buildings and communal houses there also boast architectural value and local cultural identity.

However, in this area, there exist certain limitations and difficulties in developing community based tourism such as shortage of power and water supply, drainage systems on sidewalks, standard toilets to serve tourists, no information desks, parking slots and garbage collection points; on the sea side, apart from the sports area, there is currently no entertainment/utility service for tourists and residents, limited tourism human resources as well as lack of tourism training…

Based on the existing conditions, the city has set orientations for infrastructure investment (power and water supply systems, parking lots, public toilets …); orienting the development planning of Tho Quang – Man Thai beach area into 06 service clusters with an area of 840m2 each, including service types: cafe, beach bar, traditional massage, beach cuisine sea, souvenir shop, “trial to be a fisherman”, art of setting up coconut baskets, models for souvenir photos, community activities, sports services – sea entertainment, fresh seafood (connecting with Mai market to buy fresh and processed seafood …).

In the west of Hoang Sa – Vo Nguyen Giap road at Tho Quang and Man Thai Ward, there mobilize people to reorganize tourism services and utilities such as fresco area, seafood market, homestay, folk belief, specialty trade villages …

The project also aims to focus on domestic market, specifically the segments preferring the tourism experiences while there is a need to target traditional international tourist markets (i.e. Japan, South Korea, China) and potential international markets (i.e. Europe, America).

In order to effectively implement the project on community based tourism development in Tho Quang – Man Thai beach, the city needs to execute basic solutions such as creating support mechanisms, encouraging organizations and individuals to invest in business activities in the region (subsidy for rent, change of trades, production and trading of souvenir products, loans, training and marketing); linking tourism development in this area in sync with other areas on the Hoang Sa – Truong Sa sea route (Pham Van Dong, My Khe, My An …); connecting ecotourism (Son Tra peninsula, the western part of the city …), cultural and historical tourism to discover museums and relics (Ngu Hanh Son, Thanh Dien Hai and Hai landscapes) Van Quan, K20, communal house …), experience at villages, … so as to assure a synchronized development and diverse services; research and formulate solutions to overcome the seasonal effects of weather, attract tourists in the off-peak season …

The tourism development in Da Nang needs to be synchronized and unified in the planning of tourist areas, meeting requirements of sustainable development, creating favorable conditions for people to improve life standard, raise income and diversify tourism – service products. Therefore, besides the Community Tourism Development Project in Ta Lang – Gian Bi Hamlet, Hoa Bac Commune, Hoa Vang District and Tho Quang – Man Thai Beach, the Department of Tourism is currently instigating a community tourism development project in Nam O, a project to develop tourism products in Hoa Vang district until 2030, a project to manage and utilize tourism services along Nguyen Tat Thanh route in the period of 2018-2020, a plan to establish a walking street from Han River Bridge to Dragon Bridge and Nguyen Van Troi Bridge …. /.

– Ni Huỳnh –

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